Committee on Climate Change
Website and brand development
Created the launch site and developed brand guidelines for an independent, advisory body on climate change to inform industry, scientists, NGOs and climate change professionals. The site launched successfully, with traffic building from 8,000 at launch to 45,000 visits in four months and over 10,000 report downloads. Highly targeted GoogleAds generated quality traffic and a 26% download rate, whilst e-news bulletins are generating 13% response. To date, the site has attracted over 184,000 influential visitors on this important topic.
“It has been a great pleasure working with the hey moscow team. They are a dedicated and creative bunch who make a real effort to provide an efficient and cost-effective service. They designed and built our website: www.theccc.org.uk and have also assisted with some branding work for our launch as an organisation. They have an excellent understanding of marketing and keep the focus on the consumer and audience to ensure that any campaigns that we work on with them are properly targeted. They are also passionate about working on projects which will help the public and have shown a real interest and contributed some good creative ideas to develop our climate change website”. Emily Towers, Communications Manager